I hear it all the time.
"I feel so awkward when it comes to marketing."
"I'm just not a natural-born salesman like some people are."
I don't buy it. You can get comfortable with marketing. You can indeed wrap your brain around music promotion and make it a natural part of who you are.
This short video clip (less than a minute and a half) will help.
Big thanks to Jonathan Sexton and ArtistGrowth for recording this interview while I was in Nashville earlier this summer.
-Bob
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