Emerald Essentials Review - Home Business Newcomer

A certified newcomer in the home business and network marketing industry, Emerald Essentials vision is to improve peoples lives with healthy products and also helping distributors gain financial independence.
Adrian Goad is CEO and President of Emerald Essentials, Inc. He has over 15 years experience in health sciences, product development, and nutrition research.
Emerald Essentials offers the opportunity for distributors to earn 25% monthly commission on everyone personally sponsored, to infinity! Plus, Emerald Essentials has a 3 x 10 forced matrix compensation structure. Despite the huge competition, Emerald Essentials distributors have experienced remarkable progress in just a few months.
What makes this home business extraordinary? The online business industry has been known to stretch the truth a bit about the opportunities it provides, especially when these opportunities don't really have to offer anything but pure unadulterated hype. Emerald Essentials has shown it is an exception to the majority because it is among the few and rare online programs which have delivered on its promises to their members. They offer a variety of whole-food nutritional supplements made with the finest all-natural and organic ingredients. The supplements are designed to support the immune system, maintain healthy blood pressure and blood sugar, support bone and joint health, and support a healthy digestive system. The companies 100% organic skin care products will help improve wrinkles, correct acne, rosacea, eczema, psoriasis, rashes and large pores with continuous use. They contain NO chemicals or toxic preservatives and are hypoallergenic.
In the short few months since the company was launched, it has proven itself to be a safe and profitable venture. One of the biggest attractions is that it is free to become a distributor. New distributors can sign up online and receive free retail websites to market their products. And while some may have their doubts about it, having a stress free experience with an online income opportunity that is free to join is a big plus for any online entrepreneur to have. The online home business environment has taught us to become guarded with our online business transactions at all time, this free MLM business opportunity is a big sigh of relief.
Aside from the reliability, distributors earn 30% commission on all of their personal retail website sales volume and 10% commission on the total retail website sales volume generated by their personally sponsored distributors, plus a 25% monthly commission on the personal sales volume of all of their personally sponsored distributors. There is a great potential for a sizeable amount of revenue that can be produced. Your earnings is all up to you.

Residual Income Will Give You Financial Freedom

Residual income, also known as passive or recurring income, is very different from a regular wage income that's based on trading time for dollars. Working for a wage is called linear income, and you get paid only for the hours you put in. Residual income continues to generate itself even after the initial work has been completed. Such income helps you to earn more while working less. This is known as financial freedom.
With a linear income, you work you get paid, you don't work you don't get paid, simple as that. Residual income continues to pay recurrently for work done once. It's important to understand that residual income does not happen by itself, you have to put in the hours and the effort to establish the ground work, but the rewards are well and truly worth it. The difference between working to earn a residual income and working a normal job for a linear income is you learn to work smarter not harder for your money.
There are multiple sources to choose from in generating a recurring income, but one of the most popular choices is a home based business in network marketing. If you don't already know, network marketing has been labeled the business of the 21st century! Successful entrepreneurs all over the world have learnt the secret to financial freedom and it is through building businesses that create residual income.
If you don't think a business in network marketing is for you, think again. It could be the answer to achieving your own financial freedom. That's worth considering. Having a business that generates an income that allows you time to do what you want when you want, makes sense doesn't it? More and more people are turning to network marketing opportunities as a way of earning more money.
The other great thing about a home business is just that. You work it from home. You work the hours you want, when you want even where you want. That is freedom in itself. So when you add residual income into the equation, you get financial freedom. It's the perfect mix of more time and more money. And just imagine what you could be doing with all that time `nd money. Write out your goal list, pin in on the mirror where you see it every day and get started now.
Forget about how much money you need to 'get by on', start working towards enough money to do whatever you want. Get you home based business started now and your residual income will begin to grow. Network marketing does work, and it can work for you.

High Conversion Email Marketing!

List building is a crucial to anyone looking for financial security in their online business.

These email contacts are very important, and it is curtail to any successful business to build their relationship with each client the correct way.

Wiki defines email marketing is directly marketing a commercial message to a group of people using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. It usually involves using email to send ads, request business, or solicit sales or donations, and is meant to build loyalty, trust, or brand awareness. Email marketing can be done to either cold lists or current customer database.

But basically, you will collect a large list of contacts, and send them messages involving critical information about you industry. All of this in an attempt to make money.

Now that we got the easy part down, it is time to email like a successful business person!

The first thing you have to do is get great open rates. The normal auto responder gets around 10% of your emails opened. We want a higher open rate than that! There is no quick way around it, but you will have to find what time of day is the best for your clients to receive your message. A lot of people send emails out around 7:30 am. This takes time to figure out which half hour of the day is best for your business. If you split test your emails correctly, you will get somewhere around 75% open rates.

The next step is to master xour email subject line. The subject line is where 100% or people decide to open your email or delete it. On top of that, the first sentence in your email is shown just after the subject. You can use the subject to grab the readers attention, and then make them want to open your email with the first sentence. Practice this once a day for the best results!

Now I understand that you want money now, but patience is the best way to go. We can send out thirty five emails a day to each single contact, and I am sure they will unsubscribe by the third email. Don't spam your client. Your first message should be a simple thank you, and a quick summary of who you are. Then your emails should seem random. They also should not come every day. Rotate a pattern of 3-4 days. This should keep the emails coming quick enough to stay in mind, and far enough apart to not be considered spam.

I also understand the impatience that financial problems create. You are probably thinking of sending out an affiliate link every email aren't you? WRONG! I understand that you want to make money off every email, but you cannot do this! You need to share information with them. Give the top of the line stuff. However, you can place a small ad at the bottom of each email. Keep the advertisement small. One sentence is too long. Do not make it a huge deal out of it. In doing this you will get curiosity clicks, and not forced clicks. Curiosity clicks are more likely to make a sale.

I am about to share with you a secret that will make your money, no matter what product you are selling. If you stay ahead of the curve, and updated on new marketing techniques, send out that information in your emails. They will be so excited about your help and knowledge they will buy from you. How you present yourself is the secret that people haven't figured out. People don't want to buy from a slacker.

Network Marketing Is All About Duplication

DUPLICATION is the KEY to building a successful home based business and SYSTEMS are the Key to Duplication.
After great effort of time and money, we have built an Amazing Automated Marketing & Training System for GIA reps called the 'Retire Prosperous' Duplication System. You can try it absolutely FREE for 30 Days to please review this page and try it as it can help you grow your business.
In traditional old school network marketing, we were taught to contact our prospects one by one, belly to belly or eyeball to eyeball, but that myth has been replaced with AUTOMATED ONLINE DUPLICATION SYSTEMS that allow you to SORT AND SIFT through hundreds or thousands of prospects and allow you to contact THOSE WHO ARE SERIOUS!
The 'Retire Prosperous' Automated Marketing & Training System will show you how to reach a lot more prospects, and will automatically tell the GIA story for you so that prospects are a lot more likely to join your business.
I will use the analogy of prospecting here. Gold miners in Alaska used a gold pan. They scoop sand and gravel from a river bottom into their pan and then they wash the content again and again until all that is left in the bottom of the pan are tiny flecks of gold or in some cases nuggets.
That is what this sales funnel does and you can do this on a small scale with a pan or you can do it on a big scale with a front loader and a bigger sluice box. The amount of names you put in the funnel determine how many come out the other end.
The 1st phase of the SALES FUNNEL PROCESS is the EXPOSURE STEP. When your prospect goes to your unique, personalized website, they will be on the Exposure Step page where they will see a great 6 minute Professional Video by Kurt Wilkins that plays automatically. At the end of the video a Capture form appears so they can enter their First Name and Email address and see the next step. This is the opt in process that automatically triggers the prospects receiving a professionally written series of emails that talk about the income opportunity in GIA.
The Next Step in the FUNNEL PROCESS is that prospects hear the PRESENTATION STEP (or SALES PAGE). In GIA we do a LIVE Prospecting Call every Tuesday night and one of the best calls is automatically played when they open the second page. It also show photos of all the participants on the call. This gives prospects the whole story about GIA in a powerful way that can be duplicated by EVERYONE using this system.
On the 'Validation Page', prospects will watch a Video that plays automatically about the GIA Abundance Plan with testimonials. Under that video, are 4 more videos that can be played to educate the prospect about our great products. Then there is a green button prompting the prospect to start using our products and/or make money (which will direct the prospect to your GIA replicated site where they can join)!

Here is another huge benefit of using the 'Retire Prosperous Duplication System'. When you purchase leads (which is optional) from the two Approved Lead Vendors, then your leads are automatically added into your 'Retire Prosperous Duplication System/ and automatically start getting professionally written emails personalized from you to your leads. Every email is designed to give prospects reasons to click on a link to visit your website.
The 'Retire Prosperous Duplication System' will automatically notify you when your prospects visit your website and go through the steps. That is your cue that they are a good prospect and that you should call them immediately!

Email Marketing - Communicate Properly With Your Subscribers

List of Good Email Marketing Practices

1. Build a list of people that will benefit from your message. Your campaign starts with a list of emails. The more contacts that you have on your list the better. But what is the good of having 100,000 contacts if 90% of them are not interested in what your message is?


2. Capture 100% opt-ins by giving your prospects the option to sign up through trade shows, website or social media newsletter sign-up.


3. There are some pretty cool email marketing softwares for purchase out there but I prefer to use online email software. Its cost-effective, scalable and created to be very user friendly. When it comes to these platforms some are good and some are bad. I prefer i-Contact.


4. Build a branded template to represent your companies image. You usually have the option to choose from pre-built templates or for a more customized design you can hire an expert to build your vision.


5. Schedule specific messages to coincide with key events you want to highlight.


6. Run click-through reports to find out what groups are interested in what service or product you offer. Then bundle those groups into specific lists that receive those specific campaigns.


7. Link your messages with any social media accounts you have set up. this increases your visibility.


8. Educate yourself with CAN-SPAM Act. Always give your recipients the option to opt-out of your messages.


9. Utilize the multiple reporting features you have at your disposal. This is how you will refine your marketing and find out what is workin and what isn't.


10. Create a interconnected web-work online. Link you campaign to you website, social media, blogs etc.

List of Bad Email Marketing Practices

1. Don't purchase your list. This is a big no no and can get you black listed. There are plenty of companies on the web that will sell you email lists. The problem is that they sell those same lists to hundreds of other people. Imagine being one of the people on those lists and getting bombarded by all these companies. Someone will complain and that's when people get blacklisted.


2. Send your messages using a business email. When your message comes across and its sent from [blahblah@gmail.com] it just doesn't seem as professional.


3. Do not add people to your list without them knowing. Its against the CAN-SPAM Act. and the law.


4. Most email messaging software requires that you have an opt-out option on you email, however if there isn't, make sure you don't send without it.


5. Don't try to jam too much content into one blast. This could overwhelm the recipient and turn them off.


6. Keep your design consistent. Don't send out a circus of images and content. Your message should revolve around the brand of your company.


7. Try not to message to often. Once a day could make people angry.


8. Don't send with just images. Most email providers have images turned off by default. If you have text the recipient will at least know what the message is about until they can activate images.


9. Don't send without an online link to your email message. If people cannot see the message in their email they will be redirected to an online version where they can see you message.


10. Don't forget to study your reports to see what your market wants.

Increase Your Earnings With The Best House Company Possibilities

It is quite possible to begin a cash spinning business through the world wide web. However, you need to stay away from the create quick cash techniques that want you to invest to be able to get started and earn more. For following in the internet of business, you need to acquire proper knowledge as well as education regarding various online elements.

Further here, I have outlined some of the very best home business opportunities that can help you in beginning a profitable home-based business.

1. Affiliate Marketing
With the help of your web page or web page, you can quickly promote various goods and solutions. This is one of the best opportunities for all those people who are in active pursuit of some excellent extra cash generating opportunities. Though it will take a while, but it will help a lot in generating a excellent sum of cash over the timeframe. You need not need any prior encounter to be able to carry on an online online business. You can create use of content promotion, blogging as well as Google Google AdWords to be able to market the goods and solutions. Normally, the small businesses create use of PPC, PPP and PPL marketing to be able to help to create extra cash.

2. Freelance Services
This is one such field, where you can turn your interests into part-time or regular profession. Most of the outsourcing business opportunities consist of photography, videos and modifying, web developing, software programming, copywriting and graphic developing. Freelance workers provide complete expert solutions to the customers from all around the globe. In return, the clients pay the freelancers through the broker websites like Elance, Cl, oDesk and many others. This is one of the best home business opportunities and do not even need much of an investment. You just need to get a PC with online access and expert outlook in regards to your activity.

3. eCommerce
This is one of the best home business opportunities for all those who have the ability to sell any service and product via weblog or web page, and that too at competitive rates. To be able to begin eBay, you should have some basic promotion plus business encounter to be able to begin up the home-based online business. Some of the best ideas for beginning an online business consist of clothing, antique items, furnishings, toys and other items of daily or occasional use. You just need to get linked to a number of international shipping as well as delivery agents to be able to process the purchases quickly.

So, these are some of the best possible home business opportunities that can help you in creating a heap of extra cash in a straight forward and efficient manner.

Why You NEED a Blog If You Have a Small Business

Providing your readers, clients and prospective clients with fresh content on a daily basis can create new business and keep your business going indefinitely. With a blog, small business owners have the ability to create a web presence with an attractive looking professional website with little or no web design knowledge.
WordPress and Blogger have many free templates to choose from which could be customised with pictures, banners and your own background. You can also have your blog professionally designed for much less than a website.
Taking your own photos and making your own banners will help make your blog look and feel unique. You can find free software online where you can easily create your own from your own photos or drawings. This way you don't have to be dependent on a web designer.
When you are in charge of your web content, you can decide when and how often to post. You can keep the content fresh daily by writing your own article and curating content through a curation site like scoop.it. You can then make offers that are available for a day, and let your clients know through your blog. Your clients will then have reason to subscribe to your blog feed and check your specials daily.
Part of the functionality of a blog is the ability to send your posts to your social media profiles. Interacting with your clients on a daily basis is what helps your business grow.
Allowing comments on your blog and Social Media will help tremendously with your business and reputation. Favourable comments about your products or services is often more effective than advertising. Google looks out for interaction and reward you with traffic. Seeing how popular you are in social media is now part of their algorithm in deciding how to rank your website. It is therefore more important to have a blog than it is to have a website.
Comments are also an easy way to answer questions about your product that others will see. Most people are too lazy to go through the FAQ section in search for what they want to know. Of course you need someone to manually monitor the comments to avoid inappropriate or negative comments being posted on your blog.
Once you have the blog in place, you can start writing on different subjects. This will attract different prospects that are searching on those subjects. Once they are on your blog they may explore other subjects that they may be interested in, and that may lead to a sale or a subscriber at least.
Using social media and bookmarking sites will attract people who friend or follow you to your blog, and create much more traffic than a static page. Creating your own content at least once a day will also help others looking for good content for their blogs to curate it to their websites creating even more traffic.
Once you have your content and traffic sorted, you can start selling some products to enhance your services. You can place advertisements like AdWords on your blog and physical or information products. This will help make extra money. Some people are so good at blogging they make a living from it. You can too!

For more information on how you can attract clients like a magnet, visit Attraction Marketing.

Are Social Suites Bad For Marketing?

Whether you have a Klout score of 83 or 38 followers on Twitter, if you're into social, you've probably thought about using a social suite.

From Hootsuite to Eloqua, there are many providers trying to tap into this billion dollar industry and they're quick to smother you with data and case studies about how their software can increase this, encourage that, and optimize everything. After just a few minutes, they'll have you believing that they hold the key to conversion, rankings and most importantly- profits.

While marketing software-as-a-service (SaaS) companies are not exactly selling snake oil, you'll often only get one side of the coin from them. Here are four questions you'll want to consider before whipping out the checkbook and possibly making a costly mistake.

1) Where is your company and where is it going?

If you're thinking about using a social suite, you're mind is in the right place. After all, social media is critical for business today and if you're failing to get people's attention, you're going to run into trouble. The traditional approach to marketing has been advertising. Yet it's no secret that we as a people are really good today at tuning out unwanted interruptions. The reality is that paid media is no longer cutting it, and you don't want to join the companies that are mistakenly spending 90% of their marketing budget on only 10% of the traffic.

While paid media will always have its place in the marketing mix, the realities of customer acquisition are changing. People are more interested in the value exchange (they don't just want to be sold to) and social media is becoming the most effective way to bridge the sales gap. Though social also takes effort, time and money, it's a smarter use of resources. Inbound marketing is the way of the future and the return on investment can be tied to brand awareness, website views, leads, customers, SEO and brand evangelists.

Those are the target you should be aiming for and they're related to shares, likes and followers. It's hard to have one without the other, but don't be mistaken. The statistical relationship is correlated- it's not causal. Like building a brand, social media marketing takes time. The fire has to be knowledgeably nurtured to get going and to keep glowing.

2) Can you do social media without a suite?

How hard is it really to log into the social networks themselves? While it's easy to spray and pray with a dashboard, did you know that social networks are actually penalizing updates that aren't posted directly? Blasting it out all at once may save time, but saving time is not the end goal. With that mindset, you're actually losing out on a large chunk of impressions, which leads to interactions, website hits, prospects and customers. Taking shortcuts to save time will cost you in the long run.

3) But what about the analytics?

First off, have you ever heard of Google Analytics, Ow.ly, Facebook Insights, Google Webmaster and Open Site Explorer? These are all free tools and they give you the power to track social activity and tie it to ROI. Though they have their limits, you should push them to their max before deciding that you need more. Otherwise, it's like ordering a 24oz steak because you feel hungry.

While the data from any measurement tool can be very powerful, it can also lead to analysis paralysis and have you spending more time crunching numbers than creating content. Should you really care that social suites have the ability to track metrics that you've probably never even heard of? The reality is that analytics and reports don't lead to conversions- good data does. Which brings us back to the last paragraph.

4) How big is your marketing team?

As a team grows, it becomes increasingly difficult to assign tasks and cut redundancies within social media. If you have multiple people in multiple locations, it can become a burden to manage access settings, passwords, priorities and communication. While free services like Dropbox and Google Hangout can help, eventually a social suite becomes worth the investment.

A major plus is that some providers even have the ability to link social interactions with customer relationship management. While this can be done manually, with lists in the hundreds or thousands, it becomes a waste of resources. Simplicity has its price and the value is hard to ignore. It's important to have access to all of the touch points with a customer throughout their experience with a brand. How can customer support member manage a relationship without knowing what has already happened? Forcing a customer to detail the past is like forgetting an anniversary. You'll end up alone and in the dog house.

When it comes to this decision, you'll have to make the choice that's best for you. Consider how much social marketing suites cost and what else you could be doing with that money. Also take the time to consider that your impulse to buy may be wrong. Just because a number of companies are on a bandwagon, it doesn't automatically become the best decision for you. Remember that the salespeople are there to sell you, so take the time to consult with others. Really hone in on your social marketing strategy and tactics and afterwards you can decide if a suite fits into your plan. Only then is it right for you.

Pest Control Maketing Tip - How To Get New Customers FAST!

Pest Control Marketing is not rocket science. There is no magic bullet that will bring a sudden burst of new customers to your door. But, if you will follow certain PROVEN principles of sales and marketing, you will see your business grow.

It's all about taking action on a regular basis.

Here's an example of what I'm talking about. I was speaking at a pest control conference this past week and a gentleman came up to me and said, "Hal, tell me something I can do to get some new customers fast!"

I said, "OK"

And here's basically what I told him: If you want to grow your business or your organization, here's a simple formula that will work.

Make a commitment to do at least three things... EACH AND EVERY DAY... that are totally focused on getting a new customer and nothing else.

Here are some examples of things you might do to stir up some new customers:

• Ask someone for a referral
• Ask someone to introduce you a specific person of influence in your community
• Make a phone call to a former customer just to touch base and see if you can help them in any way
• Go through your data base and make phone calls (just to let them know you are thinking of them)
• Collect a business card from someone you just met and send them an email offering your services
• Invite a client or contact for coffee or lunch and YOU PAY
• Attend a network meeting, collect business cards and FOLLOW UP
• Drop off some flyers at a strategic location
• Send a hand written THANK YOU card to someone
• If your vehicle is marked, park it in a strategic location
• Make a phone call and introduce yourself to a person of influence in your community
• Attend a social mixer
• Drop off a FREE GIFT to someone
• Give your business card to a total stranger and introduce yourself
• Volunteer somewhere in your community
• Do something extra and totally unexpected for a customer/client
• Do something totally unexpected for a prospect

This list could go on and on.

My point is this: If you will make it a point to do at least three things each and every day with the sole purpose of stirring up another customer... you will end up stirring up a lot of new customers over this next year. I promise.

Putting Up A Promotional Video Wall: Using Image Technologies To Benefit Your Business

Photos and other carefully constructed still images can easily capture a person's attention. The advertising and marketing industries, from several decades back, have always known that an arresting display of colours and a well-composed image can command a person's attention better than large, unbroken blocks of text can; this is why some of the most successful promotional campaigns have always involved the strategic selection of the right images that inspire emotion and appeal to a consumer's senses.
If simple photographs can have such a dramatic effect on people, then it would follow that moving images would have an even stronger impact. With today's consumers constantly connected to mobile devices and online channels that stream a large amount of videos and interactive media, video is becoming one of the most effective promotional tools available today. If you're searching for a way to grab your audience's attention in a visually competitive environment, then utilising a video wall may be the best step to take.
Out in the busy world, people are constantly exposed to creative signs and enormous billboards that display a wide range of images. A high quality display of moving images is sure to make your message stand out over the other promotional materials present. Whether you're inside a busy corporate building, a government facility, or an educational institution, you'll find a wealth of applications for video walls that can help people receive information, encounter special promotional campaigns, or assist professionals in their work.
Digital signage software can be used to manage promotional systems that showcase retail displays, menu boards, directions, and announcements on simple LCD-based equipment. Even non-technical staff will be able to effectively manage the system because of easy-to-use functions-operators can see a remote view of the screen display through the management console, automate the information displayed by integrating the signage software with other computer systems, change the frequency in which content is displayed, and receive a full report on the impact of the display on sales figures.
Digital signage solutions need not be expensive; most of the hardware and infrastructure involved in setting up a digital display come at a reduced cost. Traditional LCD screens can be creatively integrated with unique effects to display an image across them or to behave as one single screen. Video walls are perfect for large spaces to provide massive visual impact.
Your company's marketing costs can be more effective with the help of a cleverly positioned digital signage system. Your message can be clearly displayed to the right audience at the right time using a medium that they are sure to take notice of. Capturing the attention and interest of consumers has never been so easy and so rewarding.

5 Fabulous Magnetic Marketing Tips!

There is a better way to do it. Find it. ~ Thomas Edison
Magnetic marketing is marketing that draws your most desirable, ideal clients right smack to you. This happens with planning and strategic activities on your part to attract the client you most want to work with (the client who is smart enough to see how your skills, experience, and expertise will make all the difference for them).
This magnetic attraction happens almost naturally, without any aggressive behavior on anyone's part. Through magnetic marketing, the client and the business person "find" each other, because one has an obvious need and the other an obvious solution that perfectly fits the need. They are pulled towards each other like metal to a magnet!
Of course you know that every prospect is not your client. Some don't need what you offer. Some need it but are not ready to make the commitment to have it. Some can't afford it. Some have convinced themselves they can't afford it even if they can.
Yet, there are many who DO want and NEED exactly what you can do for them, and who are ready to buy, but they are not hearing you speak to directly to them. You are not "speaking their language". To draw that client closer, have to present yourself every step of the way in a voice your ideal clients can readily hear. If you present what they want in such a way that they "get it", then BINGO, you get the most desirable clients who value you, who commit, who want what you have to offer, and who gladly pay you for it. These are the most lovely, wonderful, inspiring clients of all!
Your job as a business owner is to attract the RIGHT prospects in a way where they are convinced they need you. When they come to you at that point, closing the sale is easy because they KNOW working with you will change their lives and businesses for the better!
Magnetic marketing starts with the RIGHT message and the RIGHT activities to get that RIGHT message before the eyes of those who are ready for it, or those who can be quickly convinced they should make the leap right now (again, because they see that it benefits them greatly).
In business, you need to have a client attraction center, where making profits is easy and business is exciting, profitable, and fun. There are 12 crucial pieces to the puzzle-12 important steps and elements, each with related action steps and marketing activities that must be put in place one simple step at a time. Once these gems are in place, gaining customers and clients becomes almost effortless. You become fluent in attracting exceptional clients who are thrilled to work with you.
To cover each one of the 12 crucial marketing steps and their related activities would require many pages, perhaps even a book of content, but to get you started, here are 5 Great Magnetic Marketing Tips so you can begin attracting the best clients for YOU!
1. You MUST tighten up the No-Trust barrier and bridge that gap! One of the most effective ways to do this is to offer prospects a piece of you for free. I call this your AMAZING FREE OFFER! When a prospect hears about you, stumbles upon your website, or meets you for the first time, they really know nothing about you, and more importantly, they do not know what amazing things you can do for them. There is little trust, and the No-Trust space from when they are first aware that you exist, to the point where they think about purchasing from you is HUGE. You must close that gap and begin to build trust. You must show them that you are someone who "gets" them. This is where your AMAZING FREE OFFER does miracles. It's like the connection (the connection hug) your prospect is looking for!
2. EVERY instance of your marketing should have a call to action! That means when you write an article, send an email, draw people to your website, speak at an event, or talk to a prospect at a coffee shop, you should lead them to the IMPORTANT action you want them to take.
3. You MUST show them your value. Sure, YOU know what you can do, and you know how absolutely incredible you are, and how much you can do for them, and what a tremendous difference you can make in their lives, but THEY don't! You know all the experience, education, awards, skills, and accolades you have that can be applied to change their lives, but they don't. They need to KNOW that you are qualified to not only help them, but to greatly improve the quality of their lives and businesses.
4. You MUST make it ALL ABOUT THEM! You have to SPEAK THEIR LANGUAGE! It's all good and well that you are gifted, talented, the bomb (and you are), but that's all about you. Most people are focused on themselves, not on you (or me). How does your value BENEFIT THEM? As you put your value on display, as you redesign your bio, as you create marketing messages, articles, Facebook, Twitter & blog posts, as you design and ad, as you speak, teach, and educate, as you form your 15 or 30-second speech, as you jazz up your tagline, website, and business cards, WHAT are you saying to them? You have only seconds, and it better be saying what they desperately yearn to hear. If it does, they'll quickly come running to you!
5. Don't offer time for money or money for a single product. If you do, you set yourself up as a commodity. Most of us have called 3 reputable massage spa's or service companies to find the best pricing. Then we go with the lowest price if most other factors SEEM relatively the same. You get your cheese doodlys from the store that sells them the cheapest. Create PACKAGES that make what you offer so appealing they just can't say "no"-packages that cannot be compared. Take price for product or price for time out of the equation. Sell the brilliant gamut of the prospect desperately needs-what solves their perceived problem and what they see will make their life more dreamy- all in one neat, pretty package!
O.K. I think this is a good start. Put these ideas into practice in your business and you will be light years ahead of where you were before, and your competition won't be able to touch you!

Want to magnetically attract more & better clients who "get" your value and are happy to pay you what you're worth?
Margo DeGange, M.Ed. is a Business & Magnetic Marketing Coach who will show YOU how to easily and systematically attract your most desirable, ideal clients with her 12-Step Go Build a Biz Program to a Thriving & Profitable Business FAST!

Why People Fail in Multi-Level and Network Marketing Businesses?

Why do people fail in multi-level, network and affiliate marketing? There are no secrets to this; everyone in the business, or everyone at the top knows that in order to have success, you MUST have RETENTION and DUPLICATION. PEOPLE, you can have all the tips, secrets, training and that still will not guarantee you success. At the end of the day, it's all about the MONEY.
IF YOU can find a way to retain your group (keep putting money in their pocket) and duplicate that, then there is no reason why you should not succeed.
Other variables that lead to failure:
Sponsors:
I do not care how many people are in the group; it's the sponsor obligation to make sure his team succeeds. HE/SHE needs to be in contact with them or be easily accessible. No one wants to feel like they are on his or her own in this business. HE/SHE needs to train them and raise them to be better than themselves. That's real sponsorship, not someone who sits behind the computer and never has a conversation with his new team members. Majority of them have become more impersonal with the boom of technology. They have the, I'll take your money but I don't want to talk to you mentality. Will the real sponsors show up and be that team leader? If you have to, give up your time, your leads and your money in order to RETAIN these new team members.
Market:
The market is saturated with so many home-based businesses, in particular the multi-level marketing, network marketing and affiliate programs. Someone new to this industry would go insane just deciding which company to join first. Once this person joins, now they are apart of a collective network that kindly competes with one another for more team members (who really are the customers in these busindsses). How can one succeed when there are so many companies and marketers doing the same thing, everyone recycling the same marketing techniques (the market is bombarded with make more money ads), and using the same marketing outlets to place their ads, links, blogs, articles, etc.
The deck is already stacked against the newbie even before they hit the enter button to join or make an initial payment. There are so many marketers but not enough people to market too, a lot of the one's you come across are the individuals who were inclusive of the 96% mentioned earlier (burned by previous experience and now want no parts of the business).
These are just a few of the reasons why these types of businesses do not work for everyone. The real question here is, is there something out there that people can join and have a 100% success rate? That is to be seen, maybe something will launch in the upcoming months.
Stay encouraged no matter your circumstances.
GOD Bless

I have heard of something in the works.

Is This Home Business Mistake Costing You Customers?

There are a ton of home businesses out there in the world today. Some are great. Some are average and some, well, not so much. And at the end of the day, company revenues all boil down to that company selling a product or service. If there are no revenues generated by you, then you get no paycheck.

Brand new home business owners are typically very enthusiastic and have a lot of energy when they get started. These are great qualities to have, right? But without a little bit of training, the guidance of a seasoned professional, and some basic insight into how the human mind works, those very traits that likely got them started can backfire.

Maybe you have a home business, or have had several. Has this ever happened to you?

You were really excited and convinced that whatever product or service your company offered was THE product or service that you not only needed, but that every one of your friends and family members needed as well. After all, that's why you signed up, right?

Well, maybe a couple friends and family members were at least willing to give it a listen, but they weren't as convinced as you were. You jumped right out of the gate and pounced on them, causing them to cross their arms over their chests or, worse, run for the nearest exit! After a few repeats of this scenario, you were likely left feeling very dejected and maybe even ready to give up altogether, convinced that this particular business didn't "work."

As long as the basic laws of supply and demand are being met, it doesn't really matter what your company sells. Promoting your company, your brand, your very "self" is all about building relationships. I recently saw a sign on a church that said "people don't care how much you KNOW, until they know how much you CARE". Think about that.

My grandmother used to tell me that listening was twice as important as talking and that this is why we were created with two ears and only one mouth. How true! You have to listen to what people want and need. A very successful business associate once said, "People don't like to be sold and we shouldn't be out to 'get' people". She said, "People just want to be heard and they want to be helped".

It's about listening to people - really hearing them - and being able to fulfill their needs. When you care enough to take the time, to build and nurture the relationships, those people will be drawn to you because you are there to help them.

And that will help you build a business for the long term.

Leadership Values: Building Your Way to Success

Before starting your company and putting your business skills to the test, there are some things you have to ask yourself, such as:

What's your definition for success? Do you simply want to make some money? Guarantee financial security? Be in harmony with yourself? What do you think your purpose in life is?

You should know the answer to these questions from the very moment you start planning your business venture. For you to be able to answer them, you'll have to search deep within yourself and discover your leadership values. However, if you succeed or not doesn't depend solely on whether you know the answers; it is also a matter of how much you're willing to put your business skills to the test.

There are many people out there trying to fulfill their goals, but they're not making good use of the leadership values which could help them succeed. It may be difficult sometimes to comprehend all the business skills needed to succeed, and it may leave some wondering what to do in order to advance.

In order to have a successful company, you need to know how people and our society work. If you want to achieve success, you have to be a good listener and to understand what people need and want. One of the most important leadership values you should posses is being sociable and outgoing. In order for your business to take off and achieve success, you have to have great communication skills. Otherwise, you are very likely to fail.

One of the best business skills you should have is showing genuine interest and passion for the product you're offering. If you don't like what you're selling, you won't manage to make anyone buy from you. This happens because, if you don't like a certain product, you will not show any enthusiasm or interest when you'll try to sell it. If you are hoping for great results, you have to offer a product or service that's in demand. This is one of the most important leadership values to understand.

Another of the most important business skills you'll need is communication. If you are great at communicating, this will help you discover new opportunities for your business. In order to find out what people need, you will have to talk to them on a daily basis. In this way, you'll find out the Consumer's Demand, and you'll know how to become their supplier.

When you start talking to your potential customers, you'll notice that they are human beings with needs, wants and desires. It's up to you to provide for these wishes and needs. You'll manage this by providing them with what they're demanding. Good communication skills are one of the best leadership values you should posses.

It doesn't matter what you're selling, you have to advertise your product with enthusiasm, excitement and effectiveness. Thus, the success of your business is directly proportional to your business skills.

Creating the Right Mood for MLM Success

How do you create the mood for MLM success? Wearing a funny cowboy hat or dancing in the rain may not be the right way to create the success. The MLM industry is like most businesses, it takes serious effort, commitment and sometimes extra capital to get it to lift off the ground. Do you want success? This is a question that you need to ask yourself. Success does not fall out of the sky like skittles; if it did I would not be writing this article. The right mood does not necessary mean attitude but it is a reflective element to mean environment.

MLM success is like a gold vein in a mine, you have to mine, pan and shift through the debris. Once you find a strong vein of "gold", you can harvest it quicker and refine it into a desirable item. The industry changes often and new products and companies sprout up like weeds. You may be looking at one or two now and wondering if the "opportunity" is right for you. The question list is extensive that you could answer but I want to ask you one question. Are you motivated enough? Only the very best should apply, this business is not for the weak at heart or the lazy bound. It takes movers and shakers that want to break out of their current environment for something better.

There is no guarantee that you will have MLM success but you could increase the chances of it. The individual will power has to be stronger than steel, the mind focused on work and sometimes it will be long days in the field. Quitting should never be an option for those who want a better life, no matter how hard or easy it can be to say "I quit". You can create an environment with a winning mind, determined knowledge base, boldness and other fancy patsy words but it boils down to getting out there and JUST DOING IT! Can you roll with the rest of the success club?

The MLM industry can be fruitful and plentiful to those who push harder than the rest. The secret recipe to MLM success is to learn, grow, and create and to push on in the business. These elements are given to you at the time of training and after it is your responsibility to make your dreams grow from the fertile soil. Now is the time to strike the anvil and forge your mind into a sharp sword and become a hero. The journey is long but adventurous, if you have the power to continue through the darkness, you will find the light. The whole point of operating a business is to find success, stabilize your environment and to create a renewable income source. If you do not try to succeed, you will never know what you are capable of. Your MLM success will be grabbed by someone else and life may not be the way that you hoped it would be.

Emerald Essentials Review - Home Business Newcomer

A certified newcomer in the home business and network marketing industry, Emerald Essentials vision is to improve peoples lives with healthy products and also helping distributors gain financial independence.
Adrian Goad is CEO and President of Emerald Essentials, Inc. He has over 15 years experience in health sciences, product development, and nutrition research.
Emerald Essentials offers the opportunity for distrhbutors to earn 25% monthly commission on everyone personally sponsored, to infinity! Plus, Emerald Essentials has a 3 x 10 forced matrix compensation structure. Despite the huge competition, Emerald Essentials distributors have experienced remarkable progress in just a few months.
What makes this home business extraordinary? The online business industry has been known to stretch the truth a bit about the opportunities it provides, especially when these opportunities don't really have to offer anything but pure unadulterated hype. Emerald Essentials has shown it is an exception to the majority because it is among the few and rare online programs which have delivered on its promises to their members. They offer a variety of whole-food nutritional supplements made with the finest all-natural and organic ingredients. The supplements are designed to support the immune system, maintain healthy blood pressure and blood sugar, support bone and joint health, and support a healthy digestive system. The companies 100% organic skin care products will help improve wrinkles, correct acne, rosacea, eczema, psoriasis, rashes and large pores with continuous use. They contain NO chemicals or toxic preservatives and are hypoallergenic.
In the short few months since the company was launched, it has proven itself to be a safe and profitable venture. One of the biggest attractions is that it is free to become a distributor. New distributors can sign up online and receive free retail websites to market their products. And while some may have their doubts about it, having a stress free experience with an online income opportunity that is free to join is a big plus for any online entrepreneur to have. The online home business environment has taught us to become guarded with our online business transactions at all time, this free MLM business opportunity is a big sigh of relief.
Aside from the reliability, distributors earn 30% commission on all of their personal retail website sales volume and 10% commission on the total retail website sales volume generated by their personally sponsored distributors, plus a 25% monthly commission on the personal sales volume of all of their personally sponsored distributors. There is a great potential for a sizeable amount of revenue that can be produced. Your earnings is all up to you.

Residual Income Will Give You Financial Freedom

Residual income, also known as passive or recurring income, is very different from a regular wage income that's based on trading time for dollars. Working for a wage is called linear income, and you get paid only for the hours you put in. Residual income continues to generate itself even after the initial work has been completed. Such income helps you to earn more while working less. This is known as financial freedom.

With a linear income, you work you get paid, you don't work you don't get paid, simple as that. Residual income continues to pay recurrently for work done once. It's important to understand that residual income does not happen by itself, you have to put in the hours and the effort to establish the ground work, but the rewards are well and truly worth it. The difference between working to earn a residual income and working a normal job for a linear income is you learn to work smarter not harder for your money.

There are multiple sources to choose from in generating a recurring income, but one of the most popular choices is a home based business in network marketing. If you don't already know, network marketing has been labeled the business of the 21st century! Successful entrepreneurs all over the world have learnt the secret to financial freedom and it is through building businesses that create residual income.

If you don't think a business in network marketing is for you, think again. It could be the answer to achieving your own financial freedom. That's worth considering. Having a business that generates an income that allows you time to do what you want when you want, makes sense doesn't it? More and more people are turning to network marketing opportunities as a way of earning more money.

The other great thing about a home business is just that. You work it from home. You work the hours you want, when you want even where you want. That is freedom in itself. So when you add residual income into the equation, you get financial freedom. It's the perfect mix of more time and more money. And just imagine what you could be doing with all that time and money. Write out your goal list, pin in on the mirror where you see it every day and get started now.

Forget about how much money you need to 'get by on', start working towards enough money to do whatever you want. Get you home based business started now and your residual income will begin to grow. Network marketing does work, and it can work for you.

High Conversion Email Marketing!

List building is a crucial to anyone looking for financial security in their online business.
These email contacts are very important, and it is curtail to any successful business to build their relationship with each client the correct way.
Wiki defines email marketing is directly marketing a commercial message to a group of people using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. It usually involves using email to send ads, request business, or solicit sales or donations, and is meant to build loyalty, trust, or brand awareness. Email marketing can be done to either cold lists or current customer database.
But basically, you will collect a large list of contacts, and send them messages involving critical information about you industry. All of this in an attempt to make money.
Now that we got the easy part down, it is time to email like a successful business person!
The first thing you have to do is get great open rates. The normal auto responder gets around 10% of your emails opened. We want a higher open rate than that! There is no quick way around it, but you will have to find what time of day is the best for your clients to receive your message. A lot of people send emails out around 7:30 am. This takes time to figure out which half hour of the day is best for your business. If you split test your emails correctly, you will get somewhere around 75% open rates.
The next step is to master your email subject line. The subject line is where 100% or people decide to open your email or delete it. On top of that, the first sentence in your email is shown just after the subject. You can use the subject to grab the readers attention, and then make them want to open your email with the first sentence. Practice this once a day for the best results!
Now I understand that you want money now, but patience is the best way to go. We can send out thirty five emails a day to each single contact, and I am sure they will unsubscribe by the third email. Don't spam your client. Your first message should be a simple thank you, and a quick summary of who you are. Then your emails should seem random. They also should not come every day. Rotate a pattern of 3-4 days. This should keep the emails coming quick enough to stay in mind, and far enough apart to not be considered spam.
I also understand the impatience that financial problems create. You are probably thinking of sending out an affiliate link every email aren't you? WRONG! I understand that you want to make money off every email, but you cannot do this! You need to share information with them. Give the top of the line stuff. However, you can place a small ad at the bottom of each email. Keep the advertisement small. One sentence is too long. Do not make it a huge deal out of it. In doing this you will get curiosity clicks, and not forced clicks. Curiosity clicks are more likely to make a sale.
I am about to share with you a secret that will make your money, no matter what product you are selling. If you stay ahead of the curve, and updated on new marketing techniques, send out that information in your emails. They will be so excited about your help and knowledge they will buy from you. How you present yourself is the secret that people haven't figured out. People don't want to buy from a slacker.
But buying from a successful knowledgeable business person, that is another story.

View more on Network Marketing.

Is It Important To Write Content for Your Website So You Are Found Online?

Writing content (in other words copy or articles) to increase your chances of being found amongst the noise online is so important it is like putting money in the bank! Let me explain; search engines love website content because it tells the web crawler (search engine) that the website has value, that it has information on it and that when someone is searching for information the website with content will be of interest to the human searching. After all, search engines have the job of bringing relevant information to the person searching and if they do not do the best possible job of returning relevant information they will soon lose their credibility.

There are a few ways to publish content for your website namely; populating your own website with articles, blogging and submitting articles to Article Submission websites. Here we will deal with two ways:

* populating your own website with content
* submitting articles to article submission websites

In either case you will need to write content that is unique and fresh. Do not plagiarise (directly copy) from the internet! Search engines can detect within the blink of your eye if you have plagiarised. No, please don't ask me how, it is truly mind-boggling when one considers the billions of pages out there! Check your spelling and grammar so that you don't lose credibility. When submitting to article submission websites read up on their rules and regulations and abide by them. This will ensure you get published.

Keep in mind that whilst it may seem like a lot of effort to write articles of minimum 400 words for article submission websites the effort is worthwhile on many levels. Firstly it does not cost to submit to most respected submission websites, secondly you will find that you are learning as you write because you will have to research, even if it is your own niche market. Most importantly you will be gaining valuable links back to your website in the case of article published off your own website and you will be gaining credibility as an expert in your niche. And finally, all the articles you write will be like money in the bank, gaining interest and bringing you credibility and business!

So to summarise

* Write unique and fresh content.
* Populate your own website with relevant content.
* Submit your articles to reputable Article Submission websites and keep to their rules.
* Check your spelling and grammar.
* Remember it takes time to build up your website.

Writing and publishing content really is like putting money in the bank to gain interest!

To your success.

Article Marketing For The MLM Company - One Key To SEO Marketing

Article marketing for the networking company has become a requirement for success, without it, you soon realize your business becomes inactive and dries up and you have to either stop or move on to try another marketing tactic, just to spend more of your hard earned cash. Many people today waste large amounts of cash trying to build their networking company. After having used up their money, they soon understand they have been kicking a dead horse all the time. Many well intentioned people will not quit or give up on their dream of being financially free.
Don't give up on your ideas to be free...
After having spent the money to no avail, many will move on to a fresh company, having blamed the previous business for their failure to attain their dream. But, the reality of the affair is this, more than likely there is nothing wrong with their old business at all, it is just a matter of education in article marketing.
They get into business and begin to show the marketing plan to their associates and relation and when all that is exhausted, there's no place for them to go except to face the truth of the matter, you must be taught to market your company and not depend on your friends and relatives to give you your start in the business world.
Examine the options that are to be had by you...
Article advertising for the online business is one of the greatest ways to construct your online business. But, where to start? there is much to learn about online article marketing, you have the alternative of becoming a associate of a group that is dedicated to business building and mentoring you, showing you how to put together your networking business with article marketing or you can take the bull by the horns yourself.
If the promotions group does not present you all the tools to do the job, stay away from them, because there are several marketing tools you must use to achieve your goal in advertising. You can also assemble the marketing plan and tools together yourself. There's back-link building tools that have a huge impact of getting people to your website. There's article writing tools to assist you in composing articles and submitting them to article directories. So, what's the goal you ask? The first goal is to get as many people to your website as possible, they are called prospects or leads, this will in turn will help you put together a marketing list.
Just a couple more things to discover about article marketing...
It's very difficult to go it alone, mainly if you are just starting out. So, choosing the right advertising group to connect with is of the utmost importance. You must be able to have a full advertising system to give to your members of your chief business, a system that helps them to make money and be in profit the first ninety days or less, irrespective if anybody joins their main business or not.
The attraction marketing idea has become very popular of late. The idea is to attract people to you first and foremost and brand yourself as the expert, so that you can help them to achieve their goals in life. Attraction marketing is accomplished through article marketing, providing great marketing ideas and building hundreds of relevant back-links.
Article marketing for the online business becomes much easier when the right tools are put to work and having the right marketing group mentoring you to your victory.

Looking for simple ways to earn income via the World Wide Web? Get exclusive inside info on highly useful earn online blogging tips now in our complete review of work online blogging tips and advice.

Social Bookmarking Service: An Effective Marketing Tool To Enhance Online

Social bookmarking is a platform that links sites within message boards, social networking sites, various forums, blogs and other web resources. It is a type of search engine optimization that helps to immensely increase internet traffic to the target website. Using this technique bolsters the website's ranking as well as reputation on the web. Social bookmarking service helps implementing marketing strategies better by employing the services of experts. It helps users tag their websites by introducing rich and relevant keywords. This allows the website to be extremely popular and makes it very easy to find the site on the internet.
The website will be listed under the relevant category if is used with social bookmarking sites. In addition to this, many social bookmarking service companies have multiple accounts with different social bookmarking sites. This creates possibilities for active participation on the part of companies and users. Usually, the service providers post updates with tags and links that lead internet users to the target website. Apart from this, finding services that are offered by real people and not by computer algorithms will give reliable results. There are many internet users who follow a particular website closely and keep themselves updated through recent posts and events. This is done by subscribing to periodic newsletters or RSS feeds or by following sites on social networks. An email is sent to the users' inbox whenever there is an update. This ensures that the users click on the tags and links provided in the email. This increases online presence with increased traffic to the website. It is also an important aspect of the social bookmarking service.
To gain an upper hand and a better position on search results, you need to let go of shared links. Social bookmarking submission helps you to get many high quality, one-way links to the website. This ensures that your portal is marketed in the right circles. If you are serious about using social booking service as a part of your online marketing strategy, then it is useful to understand and implement the ideas that are discussed below.
Bookmarking links should be very easy to find and you should offer various options. If others bookmark your website, you should also reciprocate. Signing up for accounts with multiple service providers is extremely important. The more sites that you bookmark, the better results you will get. You will get maximum benefits by following multiple services. There are some services which require active participation, whereas others don't, so choose accordingly. If you would like your business to be successful on the web, then it is important to develop a large social bookmarking service list. It will make the information sharing process very easy.
When you are linking to other sites, be sure to choose the web pages that are relevant to you and that the selected pages are not in direct competition with your business. In such cases, the traffic will mostly be directed to your website. As the number of hits on your website increase, it's more likely that you will get a large number of leads that can eventually be converted to potential sales.

Briona Alexavier is the author of this

Outbound or Inbound Marketing - Which Is Right for Your Business?

With mostly all businesses using the internet and social media for marketing it is becoming increasingly more difficult to stand out from the competition. With search engines changing their algorithms so often, new social media sites launching, it's difficult to stay ahead of it all. In short, internet marketing is no longer the easiest or quickest way and has its own set of pitfalls to understand before diving into it. Under these circumstances, the major question in the minds of internet marketers today is which will provide my business with the highest return on investment - outbound or inbound? And the answer to this question basically lies in understanding what each means, their differences and scope.

Understanding inbound and outbound marketing
Outbound marketing is traditional marketing, where businesses use various means to target their customers. These may include direct mail, organizing events, conferences, seminars, advertising, trade shows and making cold calls.

Inbound marketing, on the other hand, is where the business uses ways, means and techniques to increase the page rankings of their website - generally using the internet. This could be done through building a variety of links, which lead back to their website, instead of actively pursuing customers and other target audiences.

Scope of each type of marketing
According to a survey conducted, it was found that nearly 44 percent of the people did not open direct mail sent via the post office. Further, nearly 86 percent of the population did not sit through television ads/commercials. On the other hand, inbound marketing generated more organic traffic to the website while also keeping costs down. Keeping these facts in mind, it can be easily deciphered that outbound marketing has a lesser scope of being effective than inbound marketing. Additionally, the scope of outbound marketing is further restricted because it does not believe in creating and nurturing a direct contact with the customer. Further, traditional outbound marketing usually costs more and requires a higher investment than inbound marketing.

Which is the better of the two?
Given the vast differences between the two types of marketing, the question regarding which is more suitable for your business is of great concern when choosing where best to spending marketing dollars that generate revenue. However, it is not possible to truly state one as being better than the other. This is largely because marketing is an ongoing aspect of a business, and ideally businesses should base their decision on their situations, strategies, budget, current marketing trends and several other factors.

Businesses should fully understand their own business processes and the scope of their business before deciding which strategy to adopt and implement. This should be supplemented with details regarding the target audience in question, budgetary constraints and time limits as well as the overall goals of the business. However, despite this situation, it is clearly obvious that inbound marketing is definitely a trend that is here to stay for quite some time. However, these rules need to be changed and refined ongoing depending on the situation. With the rules regarding how you indulge in inbound marketing becoming more specific, it is important to adhere to it for maximum impact.

Page Speed Service to Impress Your Potential Customers

Business owners are leaving no stone unturned to attract their potential customers. However, the competition is global and you need to execute intelligent strategies to impress your customers. The slightest mistake and the customer will approach your competitor. There is a crucial need for marketing for any business. Search Engine Optimization comes to the rescue of business owners. This effective tool enhances the website's visibility drastically and helps the business to improve the sales chart. Though you may be offering excellent products or services, sometimes the recognition is not up to the expectation. Various reasons might contribute to this factor, but one major reason could be the page load time. Customers are restless and they do not have all day for your site. Your site should load quickly or the users will go to other websites. A site that loads slowly disappoints customers and they go to another site, which is your loss. In this situation, page speed service could aid you.

Page speed plays an important role when you have a website. Websites that load quickly get top rankings on the search engines. It helps you in improving the company's online reputation. Moreover, a web page that loads slowly will make your potential customers navigate to another site. You need to ensure a high page speed so that your customers stay on your site. If a website fails to function properly, the competitors are the ones who will benefit. A slow loading web page makes even the best sites lose their appeal and efficiency. Page speed service could serve your purpose. Professional SEO experts will analyze the problem areas and rectify them within a short span of time. It is the ideal opthon to boost your page speed without making any changes in the design.

Other than page speed service, reputation management is a vital aspect that should not be ignored. It takes years to build a good reputation in the market but it can be spoiled by any negative feedback or bad reviews against your company. Reputation management service could prove to be the ideal solution. It will counteract the negative publicity and build a good reputation among the customers. Professionals in SEO firms are capable of dealing with such situations.

In order to maintain the reputation of the website and improve the page speed, more and more business owners are approaching reliable service providers. This has led to the emergence of several service providers on the Internet. Before you choose any one, you need to make sure that the company you hire is reliable and delivers quality. All you are required to do is to carry out an extensive research and locate a well-known name providing satisfactory services to people at cost-effective rates. Hire a company that has a good standing in the market as well as gets positive reviews from clients. Page speed service from a credible service provider will bring the desired result in minimum time.

How to Find Blogs and Forums to Comment On For SEO

You may or have heard that posting on blogs or forums with relevant information can be great for SEO, if you include a link to your website with the comment.

Many times when you comment on a blog post, there's a space to enter your name and website. Bingo! A link back to your site--helping your search engine optimization by building your backlinks.

In forums, you often create a profile or signature with your name and a brief description, where you can include the link back to your website.

Why is it good to do this? Because it takes time and it takes a real human to do it. You can't make stupid, spamm-y posts or comments because the blog owner or the forum moderator will delete them and you won't get a link. So Google sees this type of link--a link from a forum or blog--as a "quality" link because it cannot be authentically automated.

With the recent algorithm shifts with Google, there's MUCH skepticism and rumors about how Google will rank sites. Most of it comes down to the age-old standard: if you have quality content on your website (and add quality content regularly), you're well on your way. If you create quality content regularly and submit it out into various places on the internet (YouTube, eZine Articles, social media networks, forums, blogs... ), you're golden.

So, if you're going to start working on your search engine optimization and online marketing by commenting, how do you find the forums and blogs related to your niche or keyword to post comments on?

By using specific search terms in Google to find them.

The following are the phrases to type into Google (with the quotation marks). Replace "your keyword" with your actual keyword.

U.S. to Overtake Saudi Arabia, Russia as World's Top Energy Producer

Oil derricks like this one outside of Williston, North Dakota, are part of a shale oil boom that has helped put the United States on track to overtake Saudi Arabia as the world's leading oil producer.

Photograph by Gregory Bull, AP

In an indication how “fracking” is reshaping the global energy picture, the International Energy Agency today projected that the United States will overtake Saudi Arabia as the world’s largest oil producer by 2017.

And within just three years, the United States will unseat Russia as the largest producer of natural gas.

Both results would have been unthinkable even few short years ago, but the future geography of supply has shifted dramatically due to what IEA calls America’s “energy renaissance.” To credit are the sometimes controversial technologies like hydraulic fracturing of shale and deepwater production that have enabled the industry to tap into abundant, unconventional sources of oil and gas. New energy frontiers have opened in North Dakota and Pennsylvania. (Related: “ Natural Gas Stirs Hope and Fear in Pennsylvania”)

The bottom line for the United States is fulfillment of a goal that eluded seven presidents over nearly four decades: energy independence. The U.S., which imports 20 percent of its total energy now, will be come largely self-sufficient by 2035, concluded the IEA’s annual World Energy Outlook, often viewed as the Bible of the industry. Add in Canada, which has its own unconventional production boom in Alberta’s oil sands, and the continent is set to be a net oil exporter by 2030.

“North America is at the forefront of a sweeping transformation in oil and gas production that will affect all regions of the world,” said Maria van der Hoeven, executive director of the IEA, a Paris-based organization charged with maintaining global energy security.  (Related Interactive: Breaking Fuel From Rock)

Catching Saudi Arabia

U.S. imports of oil are on track to fall from 10 million to 4 million barrels per day, Fatih Birol, IEA’s chief economist and the main author of the report, told a London news conference. However, he added, increased domestic production, including biofuel, only accounts for 55 percent of huge reduction in imported oil. The other 45 percent is due to the ramping up of improving federal fuel efficiency standards for cars and trucks.

According to IEA, by 2020, America’s oil production will reach 11.1 million barrels per day, up from 8.1 million in 2011. Saudi Arabia’s production, meanwhile, will decline from 11.1 million to 10.6 million barrels per day. The renewed U.S. reign at the top of world oil producers may be short-lived. By 2025, IEA projects, U.S. production will slip back to 10.9 million barrels per day, but Saudi Arabia’s will have increased only to 10.8 million barrels per day.

The picture on natural gas is even more dramatic. By 2015, the U.S. should be producing 679 billion cubic meters (bcm) of natural gas, up from 604 bcm in 2010. That will be enough to edge out Russia, where production will be increasing too, but projected only to reach 675 bcm in three years. By 2020, the spread between the two nations will widen, with U.S. production of 747 bcm, well ahead of Russia’s forecast 704 bcm. The U.S. should become a net gas exporter by 2020, the report adds.

No Country an Island

“The global energy landscape is changing rapidly, recasting the roles of countries and fuels,” van der Hoeven said. What is happening in North America will certainly affect other countries worldwide, she added. “No country is an energy island.” For example, as America’s need for imported oil declines, Asia is rapidly taking up the slack. The report estimates that by 2035, fully 90 percent of Middle East oil exports will head for Asia. That’s a shift that will require Asian countries to put more resources toward keeping strategic shipping routes of oil secure. “There is a major new trade axis building between the Middle East and Asia,” Birol said.

Indeed, Iraq alone will see its exports to Asia jump from 50 percent of output to 80 percent. (Related: “Iraq Poised to Lead World Oil Supply Growth, but Obstacles Loom”) The IEA reiterated its forecast last month that Iraq’s production of oil would jump from 3 million to 8 million barrels per day by 2035, helping the war-torn country leapfrog over Russia to become the world’s second largest exporter of oil, after Saudi Arabia.

Another effect of the altered energy landscape are large variances in natural gas prices. A few years ago, global prices of natural gas changed little from region to region. But natural gas prices in Europe are now five times higher than in the U.S., and Asia’s are eight times greater. However, van der Hoeven said, as more gas becomes available globally for exports, that should push prices down outside the United States, too.

Demand Still Growing

The overall demand for energy worldwide should grow by a third between now and 2035, the report said, from 12,380 million tons of oil equivalent (Mtoe) in 2010 to 16,730 Mtoe in 2035, an increase driven by the rise in living standards in China, India and the Middle East. The share of demand for energy in the developing world will jump from 55 percent in 2010 to 65 percent in 2035, powered by China, which will see its demand for energy increase by 60percent over that period. (Related: “Pictures: A Rare Look Inside China’s Energy Machine”)

Demand for energy in the mostly wealthy developed countries that make up the Organization for Economic Cooperation and Development (OECD) will essentially be flat, IEA projects. Use of coal and oil to meet that demand should drop to just 42 percent from 57 percent today.

The IEA chided world governments for failing to do enough to improve energy efficiency, saying that two-third of the economic potential to improve efficiency is not being realized. If those efficiencies were tapped, it said, total energy demand between now and 2035 could be halved, without any decline in living standards.

Globally, demand for fossil fuels will continue to grow in absolute terms through 2035, but together their total share of the energy mix should drop from 81 percent to 75 percent. Worldwide demand for oil is forecast to grow to 99.7 million barrels per day in 2035, up from 87.4 million last year, with China alone accounting for half that amount.

By 2035, the IEA said, the price of oil is expected to be $125 per barrel in inflation-adjusted terms, though the nominal price is enough to induce sticker shock in 2012: $215.

Global natural gas demand should increase by 50 percent to 5 trillion cubic meters (tcm) in 2035. Within OECD countries, gas is overtaking coal as the fuel of choice for generating electricity. In the U.S., for instance, the amount of electricity generated by coal has fallen from 50 percent to 32 percent in just a few years. Although use of coal will continue to fall in the U.S., Europe and Japan, overall demand for coal should still grow by 21 percent through 2035, because of increasing use in China and India.

particularly Germany and Japan, are cutting back on nuclear power in the wake of the 2011 accident at Japan’s Fukushima Daiichi nuclear plant, nuclear power is still expected to account for 12 percent of global electricity generation by 2035, thanks to increased use of nuclear power in China, Korea and Russia.

Electric generation from renewables should grow from 20 percent in 2010 to 31 percent by 2035, IEA projects. Within OECD countries, most of that growth comes from increased wind energy production, while in non-OECD countries, hydro power is the main source of clean energy. Growth in demand for renewables, including biofuels, are still largely driven by government subsidies, the report said. Last year, those subsidies totaled $88 billion, a 24 percent increase from 2010.

Overall demand for electricity will skyrocket by more than 70 percent by 2035, reaching 32,000 Terrawatt hours (TWh), with almost all that increase coming from non-OECD countries, with China and India alone accounting for half of it. Prices for electricity overall should increase 15 percent by 2035, but some regions will pay much more than others. In the U.S., for instance, average household electricity prices in 2035 should be around 14 cents per kilowatt hours (kWh), while Europe’s will average closer to 25 cents per kWh. That big difference in the cost of electricity will likely give American industry a competitive advantage over European rivals, Birol said.

Amid its forecast for rising energy demand and production, the report, unsurprisingly, does not paint an optimistic picture of efforts to contain greenhouse gas emissions. IEA projects that energy-related carbon dioxide emissions will rise from an estimated 31.2 gigatonnes (Gt) last year to 37 Gt in 2035, which could cause a long-term average temperature increase of 3.6 degrees Celsius. In a nonbinding accord signed in 2009 in Copenhagen, nations agreed that the scientific view was that the temperature rise should be limited to 2 degrees Celsius, but efforts to forge a global agreement to cut fossil fuel emissions have been unsuccessful. (Related: “IEA Outlook: Time Running Out on Climate Change

This story is part of a special series that explores energy issues. For more, visit The Great Energy Challenge.

Sources: Thomas K. Grose in London  For National Geographic News

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South-East Asia in the frontline of US containing China rise?   

Enterprise SEO Strategies for 2013

Can you believe it’s almost 2013 already?  That means looking at the future of your marketing plan and the new elements at play.  In the world of Online Search, the impact is real and immediate.  A well planned SEO strategy and digital marketing campaign can make sure your organization remains viable against competitors and increases business margins. Investing in advertising with no distinguishable ROI is a thing of the past for most brands.

The problem with Enterprise SEO Strategy is that it can sometimes overwhelm marketing executives. Executives wear multiple hats and don’t have the time or energy to delve into the nuances of technical implementation or stay on the cutting edge of Search Engine algorithm updates and results enhancements.

In order to help large brands and marketing executives make educated decisions in prioritizing search, we have provided a list of the top 3 strategies enterprise SEO campaigns need.

1. Business Unit & Organizational Alignment – Is your marketing team setting one KPI after another?  Do they live in silos that don’t cross promote sales opportunities? Do you have a clear understanding of where you want to send visitors for particular keywords? Stop the madness!  It’s time to take a step back and really start to integrate across your own teams (whether they be internal, agencies, or both).  Set up a keyword governance strategy so that each business unit understands what their targeted keywords are, why they are targeting them, and how those differ from other business units.  The very nature of this priority alignment and the communication of KPIs allows for strategies that will drive visitors to the appropriate web pages and other digital assets. This also allows business groups to promote each other instead of diluting focus by competing for similar or identical goals.
2. Technology Changes & Implementation – For those of you operating internationally, do you struggle to manage site content across multiple country code top-level domains?  Do you know if your Content Management System is creating parameters that are causing duplicate content or auto-generating pages in an attempt to provide scalable development? You must have an understanding of how your enterprise technology systems are going to play into your SEO strategy. SEO implementation has to be prioritized in the enterprise marketing plan.  IT departments are notoriously resistant to change, an increase in workload, and being assigned tasks where they can’t see the direct value. The Search Engines change rapidly and developers need to be willing and able to adapt.  SEOs also need to do a better job at explaining why the work is important and what the outcome of the work will be to improve buy-in.  When considering your enterprise search strategy, ask yourself these questions: (1) Do you have a large e-commerce system that generates dynamic URLs that vary based on the entry path? (2) Do you have a translation management system that translates all of your content to all regions? (3) Have you updated your translation glossaries to reflect your localized keyword priorities? If you haven’t thought of these questions yet, you probably need to revisit your global search strategy.
3. Understanding The Changing Search Landscape – Search changes fast. There were over 20 major updates in 2012 and many minor adjustments. According to Google’s Matt Cutts at SES San Francisco 2012, their engineers are continually working on new updates. Google algorithm updates, like the Panda & Penguin updates, have real search engine impact and have negatively affected the bottom line revenue for many businesses due to lost rankings.  It’s not enough to mitigate risk; brands need to be forward thinking and stretch their boundaries so they aren’t outpaced by competitors.

“You can never avoid people thinking that SEO is an effort to game the system or Google. Many tricks worked in the past, but as Google tries to continuously improve the quality of search results, many tricks do not work anymore. Being successful in SEO these days involves thinking along the lines of great customer service, offering great products and services, being a thought leader, and building brand advocacy online. Eventually this all helps out in building rankings as you gain more natural links that would not be affected by the Panda and Penguin updates.”  – Benj Arriola

Businesses have an opportunity to expand their organic search footprint by getting up to speed with the new enhancements.  Consider the following areas:

• A renewed focus on thought leadership, content marketing, and social media
• Managing your Google+ brand page and Google+ Places pages for multiple locations
• Determine how your organization will use Authorship tags
• Determine how your audience can engage with your brand on a Google Hangout

If you haven’t at least begun to investigate these strategies, you’re falling behind the curve.  Start to embrace the Google+ world. It’s not going anywhere and users are beginning to adopt it.  Even more importantly your search visibility can be enhanced by rolling out a strategy that makes sense for your brand and locations.

Search will continue to drive traffic for enterprise organizations.  How much traffic really depends on the organization’s alignment, grasp of technology, and flexibility to adapt to the changing environment. 2013 is sure to be exciting, are you ready?

Brent Gleeson, Forbes Contributor

I write about entrepreneurship, leadership, and digital marketing.

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