Providing your readers, clients and prospective clients with
fresh content on a daily basis can create new business and keep your
business going indefinitely. With a blog, small business owners have the
ability to create a web presence with an attractive looking
professional website with little or no web design knowledge.
WordPress and Blogger have many free templates to choose from which could be customised with pictures, banners and your own background. You can also have your blog professionally designed for much less than a website.
Taking your own photos and making your own banners will help make your blog look and feel unique. You can find free software online where you can easily create your own from your own photos or drawings. This way you don't have to be dependent on a web designer.
When you are in charge of your web content, you can decide when and how often to post. You can keep the content fresh daily by writing your own article and curating content through a curation site like scoop.it. You can then make offers that are available for a day, and let your clients know through your blog. Your clients will then have reason to subscribe to your blog feed and check your specials daily.
Part of the functionality of a blog is the ability to send your posts to your social media profiles. Interacting with your clients on a daily basis is what helps your business grow.
Allowing comments on your blog and Social Media will help tremendously with your business and reputation. Favourable comments about your products or services is often more effective than advertising. Google looks out for interaction and reward you with traffic. Seeing how popular you are in social media is now part of their algorithm in deciding how to rank your website. It is therefore more important to have a blog than it is to have a website.
Comments are also an easy way to answer questions about your product that others will see. Most people are too lazy to go through the FAQ section in search for what they want to know. Of course you need someone to manually monitor the comments to avoid inappropriate or negative comments being posted on your blog.
Once you have the blog in place, you can start writing on different subjects. This will attract different prospects that are searching on those subjects. Once they are on your blog they may explore other subjects that they may be interested in, and that may lead to a sale or a subscriber at least.
Using social media and bookmarking sites will attract people who friend or follow you to your blog, and create much more traffic than a static page. Creating your own content at least once a day will also help others looking for good content for their blogs to curate it to their websites creating even more traffic.
Once you have your content and traffic sorted, you can start selling some products to enhance your services. You can place advertisements like AdWords on your blog and physical or information products. This will help make extra money. Some people are so good at blogging they make a living from it. You can too!
WordPress and Blogger have many free templates to choose from which could be customised with pictures, banners and your own background. You can also have your blog professionally designed for much less than a website.
Taking your own photos and making your own banners will help make your blog look and feel unique. You can find free software online where you can easily create your own from your own photos or drawings. This way you don't have to be dependent on a web designer.
When you are in charge of your web content, you can decide when and how often to post. You can keep the content fresh daily by writing your own article and curating content through a curation site like scoop.it. You can then make offers that are available for a day, and let your clients know through your blog. Your clients will then have reason to subscribe to your blog feed and check your specials daily.
Part of the functionality of a blog is the ability to send your posts to your social media profiles. Interacting with your clients on a daily basis is what helps your business grow.
Allowing comments on your blog and Social Media will help tremendously with your business and reputation. Favourable comments about your products or services is often more effective than advertising. Google looks out for interaction and reward you with traffic. Seeing how popular you are in social media is now part of their algorithm in deciding how to rank your website. It is therefore more important to have a blog than it is to have a website.
Comments are also an easy way to answer questions about your product that others will see. Most people are too lazy to go through the FAQ section in search for what they want to know. Of course you need someone to manually monitor the comments to avoid inappropriate or negative comments being posted on your blog.
Once you have the blog in place, you can start writing on different subjects. This will attract different prospects that are searching on those subjects. Once they are on your blog they may explore other subjects that they may be interested in, and that may lead to a sale or a subscriber at least.
Using social media and bookmarking sites will attract people who friend or follow you to your blog, and create much more traffic than a static page. Creating your own content at least once a day will also help others looking for good content for their blogs to curate it to their websites creating even more traffic.
Once you have your content and traffic sorted, you can start selling some products to enhance your services. You can place advertisements like AdWords on your blog and physical or information products. This will help make extra money. Some people are so good at blogging they make a living from it. You can too!
For more information on how you can attract clients like a magnet, visit Attraction Marketing.
Thanks for the post about the small business.I want to do small busines. Thanks for sharing.
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